The “Black” Oni Uamou sofubi…


“It is time to chase the demons out and have good luck come inside your house for it is almost the third of February on which Japan celebrates Setsubun…”

The guys over at Uamou continue a tradition started last year by celebrating the coming of Spring (and Setsubun) with a new ONI UAMOU release! The second edition of this highly sought after paint scheme comes in black soft vinyl this time around, complete beautifully contrasting bright yellow striped horns and pants. Available in all 5 Uamou expressions, the little guy can currently be found in super-limited quantities right here for just 4,000yen ($34) each plus shipping…

black_oni_uamou_04“Setsubun is the day before the beginning of Spring and it means literally “Seasonal Division”. Spring Setsubun is accompanied by a special ritual to cleanse away all the evil of the former year and drive away disease-bringing evil spirits for the year to come. This special ritual is called “Mamemaki” which means literally “Bean Scattering”. The ritual is usually performed by the male head of the household. Roasted soybeans are thrown either out the door or at a member of the family wearing an Oni (demon or ogre) mask, while the people say ‘Demons out! Luck come in!’ and slam the door…”

Published by Niall Anderson

Owner of ShinGangu, a UK boutique toy brand specialising in self-produced Japanese soft and keshi toys...

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